Purple Carrot vs Green Chef (2021 Upd) | In-Depth Comparison!

I know first hand how difficult it is to prepare meals for various family members with varying dietary preferences. Whenever family members come to visit, I find it easiest to rely on a meal kit delivery service.

In this case, Purple Carrot and Green Chef are top contenders for vegan options. I like how Purple Carrot saves me time through its packaging. But I prefer Green Chef’s better menu variety and better quality ingredients.

Average Cost per Serving

  • PurpleCarrot – around $12 per meal
  • GreenChef – under $13 per meal

Average Cost per Week

  • PurpleCarrot – under $75 per week on average
  • GreenChef – under $79 per week on average

Average Meal Prep Time

  • PurpleCarrot – around 30 minutes
  • Green Chef – up to 45 minutes

Meal Preferences

  • PurpleCarrot
    • Vegan
  • GreenChef
    • Keto
    • Balanced Living
    • Plant-powered
    • Low-carb


  • PurpleCarrot – negotiable within seven days of receiving your order
  • GreenChef – store credit refunds on a case to case basis

Minimum Order

  • Purple Carrot – 3 meals per week for 2 people
  • GreenChef – 3 meals per week for 2 people

Number of Recipes on the Weekly Menu

  • PurpleCarrot – about 8 recipes on the dinner menu
  • GreenChef – three to six recipes depending on your meal plan

Delivery Coverage

  • PurpleCarrot – delivers to all states in the US except Hawaii and Alaska
  • Green Chef – delivers to 47 states in the US

Number of Portion Options

  • PurpleCarrot – 2 and 4 people
  • Green Chef – 2 and 4 people

Number of Recipes Delivered Each Week

  • PurpleCarrot – 3 to 4 recipes
  • Green Chef – 2 to 4 recipes

Popular Meals

  • PurpleCarrot
    • Mediterranean Fried Rice with Sumac Cauliflower and Za’Atar Aioli
    • Blond Puttanesca with Chickpeas and Lemon Caper Sauce
    • Portobello Mushroom BLT with Herb Mayonnaise and Garlic Pepper Fries
    • Black Pepper Tofu with Chinese Broccoli and Brown Rice
    • Mexican Socca Pizza
  • GreenChef
    • Chicken Bruschetta Pasta
    • Enchilada Quesadilla
    • Falafel Curry Noodle Bowl
    • Shrimp Fried Rice
    • Tuna Poke Bowl

Delivery Days

  • Purple Carrot – ships from Monday to Wednesday
  • GreenChef – Monday to Saturday

Quality of Ingredients 

  • PurpleCarrot – non-GMO ingredients
  • GreenChef – USDA-certified organic

Shipping Cost

  • PurpleCarrot – free shipping
  • GreenChef – from under $7 to under $14

Review Summary: Purple Carrot is a good option if you want strictly vegan meals delivered to your doorstep. Their single menu means you’ll have less of a hard time choosing which meals to get, but it also means you’re limited to only a handful of choices each week. You do have the option to add on lunch and breakfast items, though so you can plan an entire day’s worth of meals. On the other hand, I’ve determined that Green Chef is the better option. Their various meal preference options cater to more than just vegan choices, which means you can switch between menus each week. Plus, their dedication to organic USDA-certified ingredients add more nutritional value compared to the former.

Varieties Of Meals Offered

Green Chef vs Purple Carrot

Both meal kit delivery services cater to more than just dinner items. They also offer a good variety of vegan dinners that are healthy, well-balanced, and delicious. I like how the menu changes each week, so you’re able to try out new recipes. Both companies offer two and four-person plan and take roughly 30 minutes to an hour to prep.

Green Chef Logo

Green Chef

Green Chef’s various meal preference options mean it has more variety compared to Purple Carrot.

There are three to six recipes to choose from in each of their four menus that cater to different dietary restrictions. Unfortunately, this does mean that each menu has less to offer compared to Purple Carrot.

  • You can choose between four meal preferences
    • Ketogenic
    • Balanced Living
    • Plant-Powered or Vegan
    • Carb-Conscious or Low-Carb
  • You can choose between three and four meals each week.


Purple Carrot

On the other hand, Purple Carrot has more recipe variety in its menu compared to Green Chef with the exception that you’re limited to a single dinner menu.

There are currently up to 8 items on the Purple Carrot menu in addition to their lunch and breakfast meals.

  • There are quick and easy meal options that can be prepared in under 30 minutes.
  • Their meals focus strictly on a vegan menu.
  • However, they do not use all-organic ingredients.


My Experience Using The Two Services

Green Chef and Purple Carrot services were easy to use and had a straightforward sign-up process. I liked how they had a progress tracker at the top of your dashboard so you could monitor exactly where you are in the subscribing process. 

One thing I didn’t appreciate with Green Chef, though, is the fact that you had to check out prior to being able to view the weekly menu.

I like to be able to view the Green Chef vs PurpleCarrotweek’s offerings prior to making a commitment, especially if it’s my first time with a subscription. 

Fortunately, it wasn’t that big of a deal for me since I’ve already tried Green Chef before. But it is something you might want to consider. 

I also liked being able to choose different meal preferences with GreenChef.

My most recent week with the company was during my sister’s visit. She’s very particular about her meal choices and needs to stick to a strict low-carb diet. 

Since GreenChef has a dedicated menu to low carb meals, it made it easier for me to select meals we’d both be comfortable eating. 

On the other hand, there were a few choices with Purple Carrot.

But the lack of a dedicated menu meant it was difficult to select meals and that I was very limited in my choices.Gre

Plans and Pricing

Green Chef vs Purple Carrot

Both services offer a two and four person meal plan with various numbers of meal availability for the week. I like how they deliver to most of the United States with the exception of Hawaii and Alaska. Both services offer meals for under $13.

Green Chef Logo

Green Chef offers four meal preference options that can serve either two or four people. You’re able to pick out three to four recipes each week as well. 

Keto and Carb-Conscious Plan – under $13 per serving

Balanced Living and Plant-Based Plan – under $12 each serving.

Shipping is calculated upon checkout and varies from $7 to nearly $14.


Purple Carrot has two meal plans to choose from and is a bit more straightforward. Purple Carrot features high-protein meals. Its focus on a strictly vegan menu means you don’t have to select a meal preference. Instead, you’re prompted to select the number of servings and meals you want each week.

Three or Four Dinners for Two People – under $12 per portion
Two to Three Dinners for Four People – under $10 per portion

Purple Carrot ships for free to most of the US.



Green Chef

Both companies are good at maintaining a sustainable practice when it comes to packaging. I like how their boxes are all compostable, come packed, insulated and chilled so your produce and protein don’t get contaminated or spoiled on its way to you.

Green Chef Logo

Green Chef’s meal kits come packed in cardboard boxes with recyclable fillers and packaging. I like how their meat and produce are separated, so you don’t have to worry about cross-contamination as well. 

  • Their ingredients aren’t packaged per meal so you will need to do a fair bit of sorting.


Purple Carrot also comes in recyclable and compostable packaging. There are also a couple of gel ice packs in each box that keep your food fresh and frozen for as long as possible in transit. 

  • Their meal kits are packaged in separate bags, so you don’t need to spend time sorting. You can simply put each bag in the fridge once they arrive.


Quality of Ingredients

Both companies seem to focus on fresh ingredients. Their best ingredients are premium quality at first look. However, Green Chef’s dedication to organic components means it’s better quality compared to Purple Carrot.

Green Chef Logo
  • USDA-certified, non-GMO ingredients
  • No additives and hormonal supplements added to their meats


Does not offer much reliable information about their ingredients. However, they claim to focus on non-GMO ingredients sourced from premium farmers.



It’s quite difficult to properly compare both services with others in the market. However, if you’re looking for better value for your money or a more convenient option for home-cooked meals, you should look into SunBasket or Plated.

SunBasket is better in terms of meal variety. On the other hand, Plated is an ideal choice if you want a more convenient meal kit. 


SunBasket has a selection of over 10 menus. There are best options for various meal preferences, as well as a ready to heat menu that features pre-cooked meals. I like how each meal preference features a menu of up to 15 recipe options each week. This gives you more variety and is more cost-effective when you think about it. 

Logo SunbasketMeal Plans

  • Chef’s Choice
  • Fresh and Ready
  • Low Carb
  • Paleo
  • Gluten free
  • Lean and Clean
  • Vegetarian
  • Mediterranean
  • Pescatarian
  • Diabetic-Friendly

Average Cost per Meal – under $12 per portion

Portion Options

  • Two and four people

Number of Recipes Each Week – two to four meals


Plated is ideal if you’re looking for a meal kit delivery service that allows you to cook at home, but with less hassle than is normally expected of meal kit deliveries.

Their ingredients come pre-cut, which eliminates an extra step of cleaning and prepping your meals. This also means you can get to cooking right away. 

  • Their meal options are available for purchase in various stores. You just need to use your store locator. 
  • Unfortunately, their meal kit subscriptions closed in 2019.

Frequently Asked Questions About Purple Carrot and Green Chef

By now, I’m used to my clients, asking me any number of questions regarding certain products and services in general. In fact, just the other day, Rodney approached me, asking me about Green Chef Review and Hello Fresh. To help you out with any burning questions you may have, I answer some of the most asked questions I receive on a regular basis.

Are Purple Carrot Meals Healthy?

Before starting to use the products, I reached out to Registered Dietitian Nutritionist and Purple Carrot Nutrition Coach, Kara Eastman, MS, RDN to get her professional take on healthy food as it is in the company’s famous Instagram pictures. She doesn’t recommend eating that amount of meat in a week at a time for a typical omnivore, which is what I’m more used to eating. But she did agree that eating 2 servings of rice a day probably wouldn’t hurt anyone. However, Eastman emphasizes that since these are special meals, they’re more for cooking beginners or followers of the company and its founder who are used to eating plant-based meals. The food and recipes are not recommended for home cooks unless they are experienced in making your own meals,” she tells SELF. “They would not be practical, and I’d have to say they are much more a meal or side dish for the home cook and/or their guest. It would be easy to get the main ingredient from most grocery stores and make your own meals.

Hello Fresh acquired Green Chef in 2018. While it’s still possible to order from the two companies separately, Hello Fresh released a statement that they’ve brought in Green Chef’s expertise with all-organic ingredients into their menus.

No, Tom Brady does not own Purple Carrot. The company’s CEO is Andrew Levitt, who founded the company in 2014. It has since been acquired by the largest Japanese organic meal delivery service—Oisix ra Daichi Inc.

Healthy eating paired with a good workout routine will help you lose weight. Purple Carrots’s emphasis on vegan diets are also proven to be an effective long-term weight loss solution.

Final Thoughts. Green Chef vs Purple Carrot: Which is Right for You?

Both Purple Carrot and Green Chef are good options if you’re looking for a meal kit delivery service that delivers healthful vegan meal kits.

I like how Purple Carrot packages their kits in individual recyclable bags so you’re able to store them immediately when you get them instead of having to rummage through your box and piring ingredients with each other. 

But if you’re looking for a more cost-effective option with more variety when it comes to meal preferences, I recommend looking into Green Chef instead.

Their four dietary options come with a menu of up to six options, which means you aren’t limited to only vegan meals. 

Furthermore, their dedication to USDA-certified ingredients give you better quality food options.